About Us
Meet Crystal & Jack
Hey there! We’re Crystal & Jack.
Jack and I have always been a little different than most couples. We can’t always be put into just one aesthetic or genre for fashion or music style because there are so many that are a part of our culture and lifestyle. Goth, punk, and metalcore are probably the closest fit for us. Being open to so much more is what is fun and exciting about fashion, music, and culture. These things play such a big part in life.
Our family consists of four adult sons and three dogs. Beautiful Virginia is where we reside and make all of our crazy dark plans.
We are big animal advocates and support groups of rescues and shelters alongside our own personal efforts as often as we can.
We love spending time together when we have it and traveling. Our love for music is a high priority and we attend many concerts and festivals. Photography is an art and side business for us as well. Jack is the master photographer and you can find more information at https://lacymedia.net/.
How It All Started
Immortal Forest started with a dream. It was our dream.
Shopping is an adventure but not very exciting when you can’t find what you are really looking for. This happens to us often. Through research and networking, we have learned that there are loads of other people that feel this way. This is where all the talk about “doing this someday” became “doing this today”.
Owning a business is hard work and we both have full-time jobs, but Immortal Forest is something that we believe in and we made a pact to bring our dream to life. Jack and I work diligently together to research not only current trends according to the media, but more importantly, according to the people we meet and interact with every day. That is what is important to us because that is who we want to serve.
The boutique we decided on would consist of dark items for the entire family, (baby, toddler, children, teen, and adult). We couldn’t forget about our dearest fur babies either. Home decor is also a part of our shop. These items are just the beginning and part of what we have found to be lacking in the journey to make specific purchases that match their style.
Some of the aesthetics that we try our best to cater to include, but are not limited to:
Goth
Punk
Grunge
Dark Academia
Light Academia
Metalcore
Vamp
Emo
Y2K
Skater
E-Girl
Cyberpunk
We hope we have made our site well-rounded for our customers. If there is something you would like to see us add, please reach out to us!
